POC is a well known Swedish brand of sportive clothing and practical accessories for those, who are fond of skiing, skateboarding, cycling and other activities. The line was established in only 2004, but it has already gained a huge success among its buyers. Though POC was originally focused on satisfying the demands of adults, today children can also enjoy a variety of products. High quality clothing is made from natural and stretchy fabrics, which will provide kids with care and comfort during winter and summer activities. Hooded zip-up tops, brisk T-shirts, track bottoms etc. have a remarkable design. But the main feature of the company is producing helmets, which are considered to be the main accessory when skiing and riding a bike. They are supplied with special straps under the chin for good fitting; they also make the headwear unmovable. POC offers a nice collection of knapsacks of cool design. Both boys and girls can enjoy funny prints and bright patterns on them. Today the brand has become very demanded among many children. Nowadays, a lot of modern parents tend to provide their children with good clothing and useful accessories during cold and warm seasons. Online buying is already available to all customers.